The FREE Studio Shoots Program is humming along nicely. Thank You - by the way. So why did we need to ramp up project volume and Stress Test everything with FREE Studio Shoots? For the past 3 years we've been quietly developing a new service. It's never been done before, and when it launches, we believe it will be The Video Production Solution that businesses have always needed, but a pile of financial and technical hurdles have kept it from happening. We're burning that pile to the ground... When the smoke clears, what's left will be an awesome - unprecedented way for you to
Read MoreOh-man oh-man oh-man oh-man, this is so cool. I've been wanting to do this For-Eh-Ver, but the stars have never fully aligned... until now. =) Workflow efficiency? ... check Partners on board? ... check Justification for increasing the workload? ... checkittity checkcheck Check it out: Think you may need an online video for your business? Try us out - for Free. No strings, no tricky sales tactics. If you may be a good fit for us, we'll reserve some studio time, take you through our pre-production process, and shoot your video in our Austin studio, all on
Read MoreWe're often asked to send in a proposal and bid on a company's upcoming video production. We usually don't send anything for a few reasons: 1) It's a distraction: In the time it takes to chase someone who maybe-kinda-sorta-possibly interested in doing a video production, we can maintain focus on our committed clients and be amazingly productive for them. It's like when you walk into a store looking for someone to help you, but instead of attending to your needs, they keep answering the phone. You committed time and energy by physically walking into their store. Random phone calls and casual questions
Read MoreOur job is fun. We get to meet passionate people from across North America and learn about who they are and their life's work. Pennie Hunt is a great example of somebody interesting who taught us things even as we worked together. Nobody at SunPop previously knew there was an industry such as Pennie's in Wyoming Health Resources Network; but now it makes perfect sense. It's even better when you like a client and hear from them that the video is really making waves! In a recent email, Pennie sent us the following: I wanted to share something with you…..
Read MoreSteve Cooper discusses the rising need for quality website videos, citing myself and two other experts in his four page article. It's absolutely worth the read if you're interested. I was particularly tickled by the first statistic, indicating that the website video industry is expected to nearly quadruple its earnings in the next four years. This enormous growth is itself compelling news for business owners, as Edward Royce says, it's time to get serious about web video "because competitors are going to do it." The article also reiterates the same point I've been making for years: a lot of
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